Author Archives: Elene Marsden

About Elene Marsden

ACT! Swiftpage Consultant and Trainer, creator of betterACTnow online ACT! training videos. Mother of 3 handsome sons. Passionate about making connections.

So thats their little secret – betterKNOWhow tips

Have you ever wanted to share a PDF file with a customer or a prospect or perhaps upload your price lists or special offers to Social Media sites like Twitter or Facebook? Find out how and get other Social Media tips by signing up for our betterKNOWhow webinars. Continue reading

Posted in betterACTnow, BetterKnowHow, Helpful Ideas for Business, Marketing, Social Media | Comments Off

Just 3 Steps to Remove A Background From An Image

Brilliant tool from Microsoft Office 2010 to remove the background from any image. No need to use expensive Photo Editing Tools- perfect for all your Social Media sites Continue reading

Posted in betterACTnow, BetterKnowHow | Tagged , , , | Comments Off

Get Smarter With Your Marketing and Grow Those Lists

Discover 5 things that super successful people do: 1. They have a database to segment contacts 2. They have a way to keep in touch with their lists 3. They use automated messages for targeted groups
4. They grow their lists using sign up forms 5. They’re members of a mastermind group or they have a business coach. Free course guides for betteractnow training videos available Continue reading

Posted in betterACTnow | Leave a comment

Running Competitions on Facebook Increases Engagement and Strengthens Social Proof

betterACTnow explains how Facebook Competitions are easy to set up and are a great way to increase Facebook engagement and grow your fan base. Quickly and easily gather, manage, and showcase real reviews from real people on your fan page or website. Continue reading

Posted in betterACTnow, Facebook Marketing | Comments Off

How One Small Book and a Long Train Journey Changed My Business

Be clear about your outcomes and the value you add to businesses. Make time to operate in the Q2 quadrant. Schedule your time in ACT and sync to your mobile devices. Continue reading

Posted in betterACTnow, BetterKnowHow | Tagged , , , | Leave a comment

Fed Up With A Cluttered Desktop?

betterACTnow recommends Fences, a free application to tidy up your desktop. You can use it to group your applications like Sage ACT by category and store your files and documents in one “Fence” Continue reading

Posted in betterACTnow, Helpful Ideas for Business | Tagged , , | Leave a comment

Divide and Rule – or Segment and Rule For ACT Users

If you keep a list of contacts its essential that you have a strategy to segment your contacts into groups so that you can send relevant targeted messages to your database. Find out how to create new fields with drop downs to make your record keeping consistent Continue reading

Posted in ACT E-marketing, ACT Help, ACT Videos, betterACTnow, Database List Managment | Tagged , , , , | Leave a comment

Grow Your Contact Lists with Web Forms on WordPress

Embed Swiftpage forms onto your blog post or use buttons to link to your web forms. Add visitors direct to your ACT Database or Swiftpage Hosted Database direct from WordPress. Continue reading

Posted in ACT Videos, Database List Managment, Swiftpage Web Forms | Tagged , , , , , | Leave a comment

Hate Inconsistency? Want an Ordered Life?

Update you ACT records using the Global Edit facility. Use this tool to update information that’s been entered inconsitently by ACT Users. Continue reading

Posted in betterACTnow | Tagged | Leave a comment

Promote Yourself On YouTube With Free Overlay Ads

This Video Shows you how to Create Free Overlay Ads on your YouTube Videos with Links back to your Web site Continue reading

Posted in betterACTnow | Tagged | Leave a comment

Tidy Up Those Lists In Excel

Free Excel training video to show you how to convert your upper case letters into Title Case. More training videos from betterACTnow Continue reading

Posted in ACT Videos, betterACTnow, Database List Managment | Tagged , , , | 1 Comment

Take Control of your Contact Lists in Excel

If you work with lists of contacts, you need to know how to organise contact details, change text case, search for duplicates, merge information into one column. This Excel training CD will help you with all these tasks and much more. Continue reading

Posted in ACT Videos, betterACTnow, Database List Managment | Tagged , , | 1 Comment

Ruby Slippers and ACT Emarketing -betterACTnow Wins Best Loved Business Award

In just 14 days in February, Elene Marsden -aka- betterACTnow had gained the support of over 150 businesses to win the prestigious Best Loved Business in Ipswich Award. 2 Vital Ingredients- ruby slippers and ACT Emarketing Continue reading

Posted in ACT E-marketing, betterACTnow, Sage ACT | Tagged , , | 1 Comment

Neat Trick Using ACT Scratchpad

Posted in ACT Videos, betterACTnow, Business Challenges | Tagged , , | Leave a comment

Ways to Boost Your SEO Using YouTube Videos _

Website SEO is essential but don’t forget to boost traffic to your website from other sources like YouTube Continue reading

Posted in ACT Email Marketing, ACT Help, ACT Videos, betterACTnow, Database List Managment, Sage ACT | Tagged , , , , , , | 2 Comments

5 Ways to Get Maximum Value from ACT 2012

Sage ACT working for you, segment your contacts into useful groups. Use Drip Marketing campaigns to automate your messages to customers and prospects. Build your online contacts using ACT! web info tab. Continue reading

Posted in ACT Help, ACT Videos, betterACTnow, Drip Marketing, Sage ACT | Tagged , , , , , , | Leave a comment

Talking Testimonials- YouTube working for your business

Quite simply, if you’re not using video as part of your marketing, especially on your blog, then you’re almost certainly missing out on sales. Find out how I use video testimonials to market betterACTnow Continue reading

Posted in Business Challenges, Marketing | Tagged , , , , | 1 Comment

Email Marketing- The Power is in the Follow Up

If you spend hours writing engaging, relevant messages for your customers and prospects, you’re missing a trick if you don’t spend even more time following up. Get the cash register ringing with those follow-ups. Continue reading

Posted in ACT E-marketing, ACT Help | Tagged , , , , , , | 2 Comments

When your readers Opt Out..

How to update your ACT database to show contacts who have opted out of your ACT Email Marketing Campaigns. Continue reading

Posted in ACT E-marketing, ACT Help | Tagged | Leave a comment

Ever Wondered how to “Embed” Videos in your Emails?

Learn how to “embed” videos in your ACT Marketing Emails. Capture the image from YouTube and add the hyperlink. It’s as easy as that! Continue reading

Posted in ACT E-marketing, ACT Videos | Tagged , , , | Leave a comment

Cool Tool for Capturing ACT Contacts from a Website in Seconds!

Contact Capture- add contacts to your ACT database effortlessly with Broadlook Technologies and start to build your contact lists Continue reading

Posted in ACT Help | Tagged , | Leave a comment

How to Make Sure Your Swiftpage Emails Get Noticed

Entice your readers with exciting ACT Emarketing subject lines. Type How To…. and see what comes up. Read helpful advice on testing your ACT emails before sending. Continue reading

Posted in ACT E-marketing, ACT Email Marketing, ACT Videos, Business Challenges | Tagged , | Leave a comment

Swiftpage- A Systemised Way To Stay in Touch

Use Swiftpage for your marketing campaigns, convert templates to Landing Pages on Social Media sites. Tips for avoid messages going into spam folders and how to create your first ACT Email Marketing template Continue reading

Posted in ACT E-marketing, ACT Email Marketing, ACT Help, ACT Videos | Tagged , , | Leave a comment

Clutter Free Zone- Wardrobes and Inboxes

Tidy up your Outlook Inbox using the same techniques to declutter your wardrobe. ACT users who want to synchronise their appointments to Outlook, watch this How To video Continue reading

Posted in ACT Outlook Sync, Business Challenges | Tagged , , , | Leave a comment

Time to Dust off Your Database?

Posted in ACT Help, Sage ACT | Tagged , , , , , , , , , | Leave a comment

Diarize & Organize -Do More With Your Time

Posted in ACT Help, ACT Videos, Sage ACT | Tagged , , , , , | Leave a comment

6 Business Tips for making molehills out of mountains

Compare the 3 Peaks Challenge to Business Performance Continue reading

Posted in betterACTnow, Business Challenges | Tagged , , | Leave a comment

Turn your ACT! Leads into Assets with a Card Scanner

Posted in ACT Help | Tagged , , , , | Leave a comment

4 Marketing Tips That Wont Cost A Penny

Posted in betterACTnow | Tagged , , , | Leave a comment

ACT Notes: How to make your contacts feel really special!

Posted in ACT Help | Tagged , , , | Leave a comment

Opportunity Knocks with ACT!

Posted in ACT Help | Tagged , , , | 1 Comment

Set Targets and Celebrate your Successes with the ACT! Sales Gauge

Posted in ACT Help | Tagged , , , | Leave a comment

10 Steps to Get 125 New Twitter Followers Every Month

Posted in Social Media | Tagged , , , , , , , | Leave a comment